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Contents
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ACC - Accounting
AER - Aerospace Studies
ART - Art
BA - Business Analytics
BAP - Business Applications
BUS - Business
CAR - Career
COMM - Communication
CS - Computer Science
DCC - Digital Content Creation
DM - Digital Marketing
ECON - Economics
ELAN - English Language
ENG - English
ENS - Ensign
ENTR - Entrepreneurship
FIN - FIN-Finance
HIST - History
HP - Health Professions
HR - Human Resources
HUM - Humanities
ID - Interior Design
IT - Information Technology
LS - Life Science
MKTG-Marketing
400
MKTG-401
MKTG-402
MKTG-403
MKTG-410
MAT - Math
PM - Project Management
POLS - Political Science
PS - Physical Science
PSYCH - Psychology
REL - Religion
SCM - Supply Chain Management
SMM - Social Media Marketing
SS - Social Science
TAM - Technology Account Management
UI - User Interface
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MKTG 410
Advertising Promotion
This course c
overs advertising and promotional strategies, creative techniques,
campaign management
,
media planning
and buying
,
and
engaging
with stakeholders
.
Credits
3 credits
Prerequisite
BUS 351
Course Content Charge
$55.00
Offered
Fall, Winter, Spring